Conn-Selmer Inc. is pleased to announce that sales representatives from music dealers from across the country attended a Dealer Road Rep Summit at the corporate headquarters located in Elkhart, Indiana, June 30 – July 1st, 2009. Twenty two influential representatives participated in this meeting, which was hosted by John Stoner, CEO Conn-Selmer, Inc.

This event included information to assist dealer representatives on Conn-Selmer product availability, instrument quality, demand creation and streamlined customer service efforts to enhance their business operations. “We are extremely excited about this great opportunity to provide our guests with the latest and most valuable information to enhance their sales potential”, said Scott Jennie, Vice-President of Marketing for Conn-Selmer. “Touring our manufacturing facilities convinced these industry representatives of the commitment and dedication that our employees have to superior product quality and to the entire music instrument industry as a whole”.

New products highlighted included the Avanti flute, and Bliss clarinet. In addition, there were complete information strategy sessions for other Conn-Selmer brands including Selmer-Paris, Armstrong, LaVoix II, Bach, C.G. Conn and Ludwig/Musser. The entire event promoted the “made in USA and Great American Sound” concept that has made Conn-Selmer brands the best selling in the world.

Conn-Selmer, Inc., the largest manufacturer of band and orchestral instruments and accessories in the United States, is a subsidiary of Steinway Musical Instruments, Inc. To contact Conn-Selmer, write to P.O. Box 310, Elkhart, IN 46515-0310 U.S.A. or http://www.conn-selmer.com.