January 25, 2010 ELKHART, INDIANA – Rock Clouser has been named National Sales and Marketing Manager for the Stringed Instrument Division at Conn-Selmer, Inc. Clouser will be responsible for all domestic and international sales of Glaesel, Scherl & Roth, and William Lewis & Son stringed instruments and accessories. In addition, he will be instrumental in the coordination of all marketing strategies for the stringed instrument brands. 

Mike Kamphuis, Sr. Director of Product Marketing added, “We are extremely excited to have Rock as a part of the Conn-Selmer family. As the National Sales and Marketing Manager for our string division, Rock will be able to utilize his years of experience to build a stronger foundation to support our valued dealers and distributors.”

Clouser has worked in both the retail and wholesale side of the music industry for over 28 years. In addition, he brings 36 years of string instrument performance expertise. Prior to joining Conn-Selmer, he worked as an Account Salesman, Sales Manager, and Product Manager for String Instruments for 18 years. 

Clouser commented, “I am eager to get started with the sales and marketing of the stringed instruments for Conn-Selmer. Their historic brands are synonymous with quality and superior performance. I welcome the opportunity to apply my expertise to expand the sales of their stringed instrument brands and accessories.”   

Conn-Selmer, Inc., the largest manufacturer of band and orchestral instruments and accessories in the United States, is a subsidiary of Steinway Musical Instruments, Inc. To contact Conn-Selmer, write to P.O. Box 310 Elkhart, IN 46515-0310 U.S.A. or visit www.conn-selmer.com.